A marketplace built to scale itself.
Happyapple gives photographers a fair way to sell genuine, human-made work, and gives investors an asset-light marketplace built to grow on its own.
The opportunity
A two-sided marketplace where both sides want the same thing.
Photographers want to be paid for their work, not in “exposure.” Buyers increasingly want genuine, human-made images they can trust. Happy Apple connects the two. It is an asset-light marketplace: photographers supply the work and promote themselves, while the platform earns a share of every sale and recurring revenue from photographer memberships. Costs scale slowly while the catalogue, the audience, and the revenue compound.
Let's talk
If you'd like to learn more about Happyapple and where it's headed, we'd be glad to share more.