Commercial-Use Image Licence Terms

These terms govern your purchase of a digital image file from this photographer through Happy Apple for commercial use. By completing a purchase you agree to the terms below.

1. Product Summary

You are purchasing a non-exclusive commercial-use licence to a single digital image file. The photographer retains copyright and all ownership rights.

2. Licence Granted

On full payment you receive a non-exclusive, non-transferable, perpetual licence to use the purchased image for commercial and personal purposes, including advertising, marketing, websites, social media, packaging, merchandise, editorial use, and client work. Resale or redistribution of the image file itself is not permitted without prior written consent from the photographer.

3. Permitted Uses

You may:

Use the image in advertising, marketing materials, and campaigns
Incorporate the image into websites, social media content, and digital products
Use the image on packaging, merchandise, and printed materials
Use the image in client work on behalf of your clients
Use the image for editorial and educational purposes
Print the image for personal or commercial display

4. Prohibited Uses

You may not:

Resell or redistribute the image file as a standalone product
Upload the image to stock libraries or similar platforms
Use the image as a trademark, logo, or brand element (unless expressly agreed in writing with the photographer)
Use the image to train artificial intelligence systems
Use the image in any way that is unlawful, defamatory, misleading, or offensive
Sublicence the image to third parties for their independent use outside of your commissioned work

5. Attribution

Attribution is not required for commercial use. If you choose to credit the photographer, please use their name and a link to their Happy Apple profile.

6. Model and Property Releases

Where model or property releases have been obtained, this is noted in the image listing. If a release is not noted, you are responsible for determining whether a release is required for your specific use and for obtaining one if needed. Depictions of identifiable people in advertising or commercial contexts typically require a model release.

7. Editing and Alterations

You may crop, resize, apply filters to, composite, and create derivative works from the image for commercial purposes. You may not alter the image in a way that is derogatory, misleading, or that falsely attributes the work to another person.

8. Delivery and Downloads

Files are delivered digitally in JPEG or WebP format at the resolution you purchased. Downloads are available via your order history for 30 days after purchase. If your file is inaccessible or damaged, contact legal@happyapple.co.nz for a replacement.

9. Refunds

Because digital image files are delivered immediately and cannot be returned, all sales are final and non-refundable except where required by the New Zealand Consumer Guarantees Act 1993. Chargebacks raised without a legitimate basis may result in account suspension.

10. Customer Responsibilities

You must:

Use the image within the scope of this licence
Not remove or circumvent watermarks on preview images before purchase
Keep your proof of purchase and a copy of these licence terms
Not claim authorship or copyright ownership of the image

11. Photographer-Specific Terms

These terms are set by the individual photographer and may be updated from time to time. Platform terms of use also apply. Where these terms conflict with platform terms, platform terms prevail except where these terms grant you broader rights.

12. Warranty and Limitation

The photographer warrants they have the right to licence this image but makes no guarantee that it is suitable for every intended use, including any specific commercial purpose — that assessment is your responsibility. The photographer's liability is limited to the amount you paid for the image. Nothing in these terms limits rights that cannot be excluded under New Zealand law.

13. Contact

For support, to request an extended or exclusive licence, or to report a rights concern, contact legal@happyapple.co.nz.

14. Governing Law

These terms are governed by the laws of New Zealand.

Lake Okataina panorama with dock and storm clouds, New Zealand